AREAS OF EXPERTISE
Complete production of press releases from briefing, through drafting, to media selection and distribution.
Organising and running all forms of national and international conferences for press, staff, agents and dealers etc.
PRESS LIAISON / PRESS OFFICE
Ongoing contact with all areas of the technical, and national press, TV and radio to promote the company.
All aspects from visualisation, writing text, artwork and printing, from a company newspaper, technical literature or full, multi language, colour brochure.
Exhibition organisation from initial inception to final construction, stand organisation and management, press liaison, publicity and creative ideas to draw visitors.
RADIO AND TELEVISION
Liaison with radio and television to arrange coverage of conferences, factory openings, launch of new product range, etc.
VIDEO AND FILM
On behalf of the client taking an initial brief, working through preparation of story- boards to final shooting, publicity and distribution, when working with a filming company.
MARKET RESEARCH AND SURVEYS
Working with associated companies preparation of market research from inception to information dissemination.
Operation of public relations programmes - General, Reactive, Corporate, Creative, Internal and Community etc - promoting company, image, products and services.
All aspects of packaging requirement, from design, writing text etc for a range of different methods.
Devising and organising product launches to the press, public and company personnel to obtain maximum impact.
Creating campaigns, writing copy, producing artwork, booking media and placement on behalf of the client.
MARKETING COMMUNICATIONS PROGRAMMES
Linking promotion, sales and manufacturing efforts by effective campaigns, within the marketing communication programme and keeping within budget.
Production of corporate guidelines and establishing and maintaining a corporate image profile through all aspects of customer support.
A combination of industrial experience and journalistic background provides the ability to draft and place articles in the press on behalf of clients.
COMPETITIONS AND SPORTS SPONSORSHIP
Devising and organising competitions and sport sponsorship backed up by full promotional campaigns.
AUDIO VISUAL AND TRAINING MATERIAL
Production of all forms of AV and training material from speaker-support to full multi vision programmes.
An understanding of requirements when organising local or national PR campaigns and exhibitions in the UK, or further afield in Europe, Scandinavia, Russia and the USA.
The production of internal, customer, and technical newspapers from design and production of text through to printing.