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AREAS
OF EXPERTISE
PRESS RELEASES
Complete production of press releases
from briefing, through drafting, to media selection and distribution.
CONFERENCES
Organising and running all forms
of national and international conferences for press, staff, agents and
dealers etc.
PRESS LIAISON
/ PRESS OFFICE
Ongoing contact with all areas of
the technical, and national press, TV and radio to promote the company.
PUBLICATIONS
All aspects from visualisation,
writing text, artwork and printing, from a company newspaper, technical literature
or full, multi language, colour brochure.
EXHIBITIONS
Exhibition organisation from initial
inception to final construction, stand organisation and management, press liaison, publicity
and creative ideas to draw visitors.
RADIO AND
TELEVISION
Liaison with radio and television
to arrange coverage of conferences, factory openings, launch of new product
range, etc.
VIDEO AND
FILM
On behalf of the client taking an
initial brief, working through preparation of story- boards to final shooting, publicity
and distribution, when working with a filming company.
MARKET RESEARCH
AND SURVEYS
Working with associated companies
preparation of market research from inception to information dissemination.
PUBLIC RELATIONS
Operation of public relations programmes
- General, Reactive, Corporate, Creative, Internal and Community etc - promoting
company, image, products and services.
PACKAGING
All aspects of packaging requirement,
from design, writing text etc for a range of different methods.
PRODUCT LAUNCHES
Devising and organising product
launches to the press, public and company personnel to obtain maximum impact.
ADVERTISING
Creating campaigns, writing copy,
producing artwork, booking media and placement on behalf of the client.
MARKETING COMMUNICATIONS
PROGRAMMES
Linking promotion, sales and manufacturing
efforts by effective campaigns, within the marketing communication programme
and keeping within budget.
CORPORATE
IMAGE
Production of corporate guidelines
and establishing and maintaining a corporate image profile through all aspects
of customer support.
ARTICLES
A combination of industrial experience
and journalistic background provides the ability to draft and place articles in the
press on behalf of clients.
COMPETITIONS
AND SPORTS SPONSORSHIP
Devising and organising competitions
and sport sponsorship backed up by full promotional campaigns.
AUDIO VISUAL
AND TRAINING MATERIAL
Production of all forms of AV and
training material from speaker-support to full multi vision programmes.
PR CAMPAIGNS
An understanding of requirements
when organising local or national PR campaigns and exhibitions in the UK, or further
afield in Europe, Scandinavia, Russia and the USA.
NEWSPAPERS
The production of internal, customer,
and technical newspapers from design and production of text through to printing.
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